FOR ADMINISTRATORS ONLY
Classes, Segments, Groups, Media Types, Sub Types
Media Master Data consists of one primary entity (Media Types) and four minor data entities (Classes, Segments, Groups and Sub Types)
The Media entity hierarchy diagram below shows the relationship between Media Types and Media Subtypes, Groups, Segments and Mediums.
The Workflow entity hierarchy diagram below shows the relationship between Media Types, Segments, Groups and Task Specialties.
Media Types
- The Media Types entity is a primary entity that is referenced throughout Advvy. (Mandatory)
- Media Types are also known as Channel types eg Digital, Television, OOH
- Media Types can be optionally categorised and grouped to provide further detail when producing reports against Media Types.
- User Profiles can include specialisation for particular Media Types, Media Type Groups or Media type Segments.
Sub Types
- The Media Sub Types entity is lower level breakdown of a Media Type. (Optional)
Segments
- The Segments entity is a higher level categorisation of related Media Types. (Optional)
Classes
- The Classes entity is a higher level categorisation of related Segments. (Optional)
Groups
- The Media Groups entity is a collection of various Media Types. (Optional)
Refer to Master Data Management for more details about managing Master Data.